What are the Challenges in Video Streaming and Blockchain Solutions?

The following are the challenges in video streaming and the blockchain solutions to overcome the challenges.




 

1. Limited, Expensive Pricing Models

Challenges

Consumers demand “per-user” payment models for OTT/VOD subscriptions. Forcing consumers  to cobble various fragmented services for watching their desired shows becomes expensive.

Solutions

Blockchain enables micro payments that facilitates flexible media distribution and monetization models. Besides, users who prefer to watch their desired shows can attain benefits with blockchain based video streaming apps.

 2. Complex and Annoying Advertising Models 


Challenges

Still, the monetization in online content depends on advertising. Whereas the ecosystem of digital advertising is complex and indulges several stakeholders that also comes with intermediaries between the content creator & advertiser.

Solutions

The blockchain technology in video streaming apps establish direct customer relationships between artists and fans while selling content with usage trackability and compensation. To point out, the creation of fair advertising billing models furnish exact performance tracking of advertising efforts.

 3. Inaccurate & Opaque Royalty Payments

 Challenges

 Distributing royalty payments includes multiple contracts between producers, artists and the delivering houses. As well, the complex settlement activities due to contractual complexities ends in insignificant, opaque proceeds.

Solutions

 Through enabling the capture of digital content consumption with blockchain, it allows for the simple analysis of consumption based playtimes and usage which also facilitates the micro-allocation of real-time royal payments.

 Hey! Entrepreneurs, it's time to build your blockchain powered video streaming app with the best on demand app development company, Startupmart and rule the future world.

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